Gabbie Galvez

7 Websites Optimized For Generating Leads And Why They Work

The Appeal Of Certain Websites Whether actively searching for information or mindlessly jumping from topic to topic, it\’s inevitable that you\’ll stumble across both good and bad examples of websites. Some are the pinnacle of marketing ingenuity while others show an obvious lack of knowledge in anything related to the internet. The site might be […]

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Facebook Watch: Is Facebook\’s New Video Platform Equivalent to YouTube?

Facebook has recently released a new video platform called Watch. There\’s been much to-do about whether Facebook has positioned themselves to beat YouTube. But does it stand a chance? What is Facebook Watch? Much like YouTube, Facebook Watch is a video platform. It\’s integrated into the Facebook app, under the \”Videos\” tab that you may

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Social Media Efforts

Are Your Social Media Efforts Actually Helping Your Business?

Anyone can throw out several social media updates daily. You may get some interaction, you may hear crickets on your social channels, but is any of it actually working? Are your social media efforts doing anything to help your business? You could be spending thousands of dollars on social media management, or using internal resources

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Increase brand recognition

Increase Your Brand Recognition by Streamlining Your Business Practices

Your business consists of your products, your media presence, and your clientele. In order to make this work together, you need to have a cohesive performance plan in effect. This means they need to work together to provide industry recognition and draw in an active audience to buy your products, use your services and share

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Benefits of inbound marketing

Benefits of Inbound Marketing

Inbound marketing isn\’t just the next marketing trend. It\’s quickly becoming the primary strategy that marketers use to get ahead. Because it beats traditional advertising by a long shot. Consumers respond less and less to traditional or outbound marketing. Think print ads, billboards, and online banners. With more businesses than ever competing for attention, ad

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Snapchat vs instagram graphic

Snapchat vs. Instagram: Where Should Your Business Share Its Story?

Instagram\’s release of a \”Stories\” feature left many of us wondering whether to post video snippets of our daily lives on Instagram, or whether to remain loyal to Snapchat, the company that founded the idea of sharing a \”story\” with our friends, family, and followers. But personal use of these features is basically up to

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Understanding Content Marketing

Understanding Content Marketing

Content marketing is a powerful way to reach your target audience in an authentic, meaningful way. Businesses worry increasingly about \”cutting through the noise\” to reach customers, but using a content creation strategy is centered around attracting customers to you. Instead of fighting the competition, turn your focus to what your audience really needs and

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7 Super Facebook Hacks

7 Super Facebook Hacks That Are a Waste of Your Time

With millions of active Facebook users, the social media juggernaut is of great interest to businesses and entrepreneurs all over the world who want to find new business and customers. Facebook is a wonderful tool to integrate into a marketing strategy and, if executed well, over time can produce great, undeniable results. Good things take time but

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